See what new customers really cost you
Most marketing channels charge whether they work or not. We don't. Slide the numbers — see what you'd pay and what you'd earn on top.
Start with your line of work
Your numbers
Roughly what a new customer pays you on their first visit
The thank-you goes to the customer who sent business your way — you set the amount
A rough estimate — you only pay for the ones that actually come in
You keep per referral customer
$320
$5 platform fee + your $25 reward — charged only when a referred customer pays you.
If 5 referrals come in
$1,600
in your pocket that month
On top of whatever you're already bringing in
If no referrals come in
$0
cost to you — nothing owed
No referrals, no charge — ever
Customers who refer you feel valued
That reward isn't just a thank-you — it turns a happy customer into a loyal one who's likely to send people your way again and again.
Nice Work layers on top of your existing marketing. Keep using whatever's working today — this just activates the customers you already have.
- $0 if no referrals
- No subscription, ever
- Cancel anytime
How the math works
No tricks, no fine print. Here's exactly what happens for every new customer who comes in through a referral.
You set the reward
Choose what you'll thank a customer with when they send new business your way. $5, $20, $100 — whatever fits your margins and feels genuine.
You only pay when it works
No charges for clicks, impressions, or hopeful leads. Nothing comes out of your pocket until the referred customer actually pays you.
Flat $5 platform fee
That's our cut — $5 per completed referral. No subscription, no percentage of your revenue, no setup cost. The same flat fee for every business.
The whole formula
$5 platform fee + your reward = your cost per new customer
Any discount you give the new customer is between you and them — same as you'd give a friend or a neighbor. We don't take a cut of it, and you only give it to customers who actually walk in the door.
The honest case for word-of-mouth
Ads charge you for attention — clicks, views, and "leads" that may never call. A referred customer is already half-sold, already trusts you, and costs nothing until they're standing at your counter or job site.
Higher conversion. Referred customers are 4x more likely to buy than ad clicks.
Loyal repeat business. They stay longer, refer their own friends, and rarely shop around.
Zero risk to try. A slow month costs you $0 — your reward only goes out when the work actually comes in.
The competitor problem
Most lead services charge $50–$800 a month — whether you book one customer or none.
We charge $5 per completed referral, full stop. No floor, no ceiling, no surprises. That means a quiet month costs you nothing, and a busy month is straight upside.
Pay for customers who show up, not leads that might.
Set your reward in two minutes. Pay only when it works.